Bittrex World, a long-standing cryptocurrency exchange, introduced in the present day the appointment of Paul Grier as Chief Advertising and marketing Officer for the corporate. His time period formally started on January 1st. 2022.
In his new position at Bittrex World, Mr. Grier will oversee inside and exterior advertising and marketing directives, spearhead actions associated to rising model consciousness and enlargement, and will probably be chargeable for managing Bittrex World’s in depth consumer communication portfolio. He’ll even be instrumental to the event of latest strategic initiatives that can complement core and flagship merchandise.
“I’m very excited to hitch Bittrex World and assist the corporate proceed to blaze a path as a frontrunner and visionary within the digital asset change house,” stated Paul Grier. “Bittrex World is a number one instance of how crypto exchanges can function robustly and securely and to the very best requirements of authorized scrutiny, whereas actively campaigning for higher regulatory readability.”
Mr. Grier brings over twenty years of strategic advertising and marketing and communications expertise to Bittrex World, having beforehand held senior management roles at firms together with ICAP, NEX Group, CME Group, and most just lately the London Inventory Alternate Group (LSEG) the place he led a spread of selling and communications initiatives ensuing from the transaction with Refinitiv, one of many world’s largest suppliers of economic markets information and infrastructure.
“Paul is a seasoned advertising and marketing chief bringing a wealth of expertise to his position at Bittrex World,” says Stephen Stonberg, CEO of Bittrex World. “We’re getting into our subsequent section of progress by means of the rollout of latest initiatives and merchandise. Paul’s expertise in monetary companies will elevate the launch of choices primed for rollout in 2022 and past.”